It is one of those stories that sends shivers down the back that causes sleepless nights and maybe even the gain of a few pounds for us old timers in the dimensional gauging business. We ship a gauge that we know is looking great. It designed to be use on the shop floor, passed all the calibration and repeat testing that specifies for the application. A little while after it gets into the user’s facility and then the call comes.
Promoted content: Does social media work for engineers – and how can you make it work for you?
So in addition to doing their own job, engineers are expected to do the marketing department´s work for them as well? Sorry, wait a minute, I know the...